How to Make a Product Demo Video (Script Structure and Steps)
A step-by-step guide to making a product demo video: picking workflows, a script structure with timings, recording vs animation and where to publish.
Read the guide →
Blog
Explainer video guides
Practical, sourced answers for founders and marketing teams: what explainer videos cost, how long they should be, which format to choose and how to write the script.
How to Convert Website Visitors into Customers (with Video)
Seven practical ways to turn more website visitors into customers, from a 10-second value proposition to proof, friction and short explainer videos.
Read the guide →
AI Explainer Video Generators: What They Can and Cannot Do
An honest look at AI explainer video generators: what they do well, where they still fall short and how to combine AI with human scripting and design.
Read the guide →
Explainer Video Makers vs Hiring a Studio: Which Is Right for You?
When DIY explainer video software is enough and when to hire a studio, compared on cost, time, originality and who writes the script.
Read the guide →
How to Make an Explainer Video in 7 Steps
The seven steps to make an explainer video, from brief and script to storyboard, voice-over, animation and delivery, with DIY vs studio compared.
Read the guide →
What Is an Explainer Video? Definition, Types and Examples of Use
What an explainer video is, why businesses use them, the main 2D animation styles, where explainers work best and what makes a good one.
Read the guide →
How Much Does an Explainer Video Cost in 2026?
What drives explainer video prices in 2026: length, style, complexity and turnaround, plus how to compare quotes and what Clickcode Media charges.
Read the guide →
30 vs 60 vs 90-Second Explainer Videos: Which Length to Choose?
When to choose a 30, 60 or 90-second explainer video, with script word counts, placement advice and what the research says about video length.
Read the guide →
Product Demo Video vs Explainer Video: What’s the Difference?
Explainer videos show why your product matters; demo videos show how it works. Compare length, style, placement and which to make first.
Read the guide →
How to Write an Explainer Video Script (With Template)
A 5-part structure, word counts by length, a fill-in template and a 60-second example to help you write a clear explainer video script.
Read the guide →
Looking for prices? See explainer video pricing or browse our FAQ.
Ready to see your product explained?
Tell us what you want to explain and we'll send a free 10-second teaser and a fixed quote.